People & Purpose

British Fashion Council – Strategic Industry Development & Head of Events + London Fashion Week 

Date: 2006–2012 Duration: 6 years

Organisation: British Fashion Council

Impact Narratives: Legacy in Action, Moments That Mattered

Overview:

Over 6 years, redefined the BFC’s global platform through London Fashion Week bi-annually and the British Fashion Awards annually as well as international events, institutional events, government events, talent incubation panels, and industry strategy.

Focus Areas

  • Strategic Planning

  • Industry Convening

  • Venue Transformation

  • Designer Development

  • Government Relations

The Challenge

Reinvigorate British Fashion’s global image while nurturing new talent and solidifying institutional partnerships.

The Solution

Led the move for LFW to Somerset House, directed annual British Fashion Awards and talent incubator schemes like NEWGEN, and produced high-level government convenings.

The Outcome

Created a modern, influential platform for UK fashion that integrated talent development, policy advocacy, and global branding. Embedded the BFC as a creative and policy-leading force in the international fashion ecosystem.